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Zishan Amir

Co-founder & Managing Director, ZRG Adventures & Consulting

Zishan has trailblazed the attractions industry in Singapore and the region over the last 5 years with his approach on building profitable business models by utilising data and transforming Mega Adventure Singapore into a world class attraction famed for its excellent customer experience and industry leading safety standards. In his time at Mega Adventure, Zishan was responsible for exponentially increasing the group’s profitability and implemented a data driven approach to allow the business to explore sustainable growth opportunities.

He is widely regarded as an industry leader and sits on the Association of Singapore Attractions (ASA) Executive Committee and has served on the International Association of Amusement Parks and Attractions (IAAPA) Global Education and Membership Services Task Force. For IAAPA, he also delivers the Risk Management Module at their Safety Institute Sessions in Asia Pacific.

Zishan is currently a member of the Singapore Government’s Tourism Action Recovery Task Force (TRAC) which is tasked with mapping out recovery strategies and plans for tourism in Singapore in a post COVID world. Coupled with his role at ASA, Zishan is is currently spearheading an industry wide initiative to develop a competency framework for qualifying operations and safety personnel in the attractions industry.

In June 2020, Zishan founded his own company, ZRG Adventures & Consulting to help attractions innovate and transform to deliver a world class customer experience by providing innovative and customer centric solutions, empowering people to drive change and implementing data driven strategies to achieve business goals. His clients include AJ Hackett Singapore and Forest Adventure.

Recognised for his thought leadership, Zishan has presented at local and international conferences on topics ranging from Business Development, Digital Marketing, Data Analytics, Customer Experience and Operational Safety.

 

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