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Heather White

Owner & Lead Guide, Spark Experiences

Heather White is the Owner and Lead Guide of Spark Experiences, a luxury private tour provider in the San Francisco Bay Area. For seven years she has been introducing discerning guests to the very best of the City, Silicon Valley, Wine Country, and our National Parks. In addition to being a hard-working entrepreneur, Heather is also a Tour Director and Cruise Director team lead for Tauck World Discoveries.

Heather first came to guiding while a Project Manager, running executive programs at UC Berkeley Haas School of Business. She has since completed a Masters Degree in Education from UCB-USF and professional certificates in both Digital Marketing and Human Resource Project Management. Heather is a San Francisco Tour Guide Guild (SFTGG) Certified Guide, Certified Tourism Ambassador (CTA), wine educator, and qualified naturalist. She’s also a product designer and trainer for several tourism schools and tour operators.

Heather is fluent in French, loves cooking classes, and spunky (too-smart-for-their-own-good) terriers!

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