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Bruce Rosard

Co-Founder and COO, Arival

Bruce is co-founder and the managing director of Arival. Bruce started his career as a ski tour operator and skied and sold ski trips around the world. He was an online pioneer building a website for his company Moguls Mountain Travel in 1994. Moguls became one of the most successful ski travel companies in the U.S., and Bruce eventually sold the company to Intrawest. Next, Bruce became Vice President, Sales and Marketing for Phocuswright where he had global responsibility for building the Phocuswright brand for research and events. In 2011, Bruce worked closely with Douglas Quinby and the Phocuswright team on the project When They Get There (and Why They Go): Activities, Attractions, Events and Tours, the landmark research study that, for the first time, seized the tours and activities industry. Ever since he has been passionate about the industry, and Arival is an outcome of that passion. Bruce has also maintained his passion for the ski industry and is the Forum Producer for the Mountain Travel Symposium and European Mountain Travel Summit.

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