October 2018       Las Vegas

 

 

 

 

 

Workshops

Arival workshops were hands-on sessions led by experienced industry experts on a range of essential topics to advance your in-destination business, including marketing, technology, operations and business best practices. From choosing reservations tech and website conversion optimization to working with OTAs, online reputation management and more, these essential sessions were designed to get your business on the path to digital perfection.

Websites that Work

A great website for any travel business is mission critical, but building one that works for customers is hard, especially for providers of unique tours, attractions and activities. Learn how to build websites that work.

Session Materials (Download PDFs)
Websites that Work
Optimize Your Online Conversion Rate 

How to Select Your Tech (Get Your RFP On)

This hands-on workshop will walk you through the ABCs of how to set up your own RFP process (request for proposal), prioritize the needs of your business and evaluate the offerings and systems of the growing legion of technology providers.

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The Essential Tech Stack-Tours & Activities

Covering everything from reservations and online booking to finance, operations and more, this session provides an essential guide to building a future-oriented tech stack for day tour operators and activity providers who provide scheduled, bookable tours and experiences.

Session Materials
The Essential Tech Stack for Tours & Activities
Tour Operator Software: The Essential Tech Stack by Grant Jurgeneit, Co-Founder & VP Business Development, Checkfront

The Essential Tech Stack-Ticketed Attractions

Covering everything from ticketing and redemption to APIs, operations and more, this session provides an essential guide to building a future-oriented tech stack for attractions and providers of general admission tickets (theme parks, zoos, museums, etc.).

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Social Media for Tourism

This workshop walks through the key social networks and features principles for great content, acquiring followers and engaging customers on social media.

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Make Your TripAdvisor Listings Amazing

Reviews on TripAdvisor are critical to your business. This session will help you drive great reviews and optimize your listings.

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Creating Awesome Content

The path to purchase is incredibly complex. Learn how to optimize your content across multiple channels to earn your customer’s business.
Session Materials
Creating Awesome Content
The State of the American Traveler
Content That Inspires by Miles Partnership
Metrics That Matter by Miles Partnership

Working with Online Distributors

This session offers information about how to build and manage your online partner relationships effectively and profitably.

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The Science of Search

At the start of every online traveler’s journey is search, on any number of platforms, from Google and beyond. Getting your business to show up in searches is increasingly more data science than art, and the range of platforms through which travelers discover your business can be mind-boggling.

Session Materials (download PDFs)
Presentation by Andrew Shotland
Presentation by Laura Rich

Delivering 5 Star Experiences for Your Guests

In this hands-on workshop, we’ll show you how to create unforgettable experiences for your guests, earn more rave reviews, and drive word of mouth sales. We’ll look at best practices from tour companies around the world and offer simple, guest-focused guidelines to have your tour or activity stand out from the crowd.

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Is Your Pricing Right?

Is your current pricing model leaving money on the table? Learn how to start thinking about revenue management and taking advantage of supply and demand.

Session Materials
Presentation by Valyn Perini
Presentation by Greg Loewen

Arival 2017 Launch Partners

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