October 28-31, 2019     Orlando, Florida

Haley Ward, Head of Tourism Sales & Marketing, The Metropolitan Museum of Art

Haley Ward is the Head of Tourism Sales and Marketing at The Metropolitan Museum of Art. She is responsible for a viable, active, and effective tourism marketing program to keep the Museum front of mind with tourists researching or planning travel to NYC. Haley collaborates with local, national, and international partners, tourism professionals, and organizations to create strategic partnerships and stimulate increased visitation to the Museum. She travels both domestically and internationally for the Museum and is based out of New York City.

Haley came from 321 Theatrical Management where she was responsible for group sales and marketing for the Broadway production of WICKED the Musical and other Broadway and off-Broadway shows, creating new educational workshops and tours, and leading a team to achieve ticket sales goals and while maintaining excellence in customer service.

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